Indie promotion can be a grind, and the digital side can suck you dry. QR Codester is an IRL micro promo concept that experiments with ways artists, musicians and small ventures can promote themselves with both a digital and tangible element rooted in community.

Handmade coasters and coaster racks from recycled materials carry promo messages, distributed at community hubs, events and watering holes. Our first coaster campaigns were in 2025, with small-scale distribution of coaster sets and racks promoting artists and organizations in Albuquerque, New Mexico. As of fall 2026 we are developing distribution points in Lisbon, Portugal.

The QR Codester project is building a hyperlocal, sustainable, human-centric media model using circular economy principles. You can support our project on Patreon!

If you are an artist, venue or promoter, please contact us to discuss collaborations!

Promo Product

What You Get

Price

Coaster Promo 20

  • 20 handmade coasters crafted from recycled books, ephemera and cardboard.
$45
Buy now

Coaster Promo 50

  • 50 handmade coasters crafted from recycled books, ephemera and cardboard. small rack.
$75
Buy now

Coaster Promo 100

  • 100 coasters with your logo and QR code, plus small rack and large rack.
$195
Buy now

Coaster Rack Small

  • Blank coaster rack, ready for your signage
$10
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Coaster Rack Large

  • Blank coaster rack, ready for your signage
$25
Buy now

  • Blank coaster rack, ready for your signage
$25
Buy now

Deets:

  • Your logo and and a QR code to a URL of your choice will be included on the back of the coasters; you’ll be prompted to upload a square logo and URL upon checkout; we’ll create the QR logo block and affix it to the bottom of the coasters.
  • You may provide your own collage material for the top of the coasters; otherwise the coasters will be created from our stock of old books, recycled cardboard and other materials.
  • Coasters are meant to be reused until they get too wet or grungy. With care they can be reused dozens of times.
  • Racks will come blank ready for your images.

When purchasing any promotional service below, you agree to the following terms (click to expand):

  1. Submission of image file. Customer must submit a Logo image for its Promo, built to the correct pixel dimensions and in JPG format; you will be directed to a submission form after purchase to upload your Logo.
  2. Acceptance of Advertisements. Pyragraph may, at its sole discretion, reject any Promos for any reason.
  3. Positioning. Positioning of Promos on Pyragraph.com is at the sole discretion of Pyragraph. Customer acknowledges that Pyragraph has not made any guarantees with respect to viewership statistics or impressions for any Promo.
  4. Taxes. In the event that any federal, state, or local taxes apply, such taxes will be added to the fees charged to the Customer by Pyragraph.
  5. Indemnification. Customer assumes all risks and liabilities associated with its Promo and its content, and agrees to defend, hold harmless and indemnify Pyragraph from all suits, claims, liabilities, damages, costs and expenses of any nature, including but not limited to reasonable attorney’s fees, that arise from Pyragraph’s publication of Customer’s Promo.
  6. Limitation of Liability. Liability for typographical errors, wrong insertions, and/or non-publication, non-performance due to force majeure, and other disputes regarding the advertisement is limited to the amount charged to the Customer by Pyragraph for the applicable Promo.

Type of Ad

One-Time Purchase

Quarter Rate

Annual Rate

What You Get

Coaster Promo 20

$25
Buy now
$65
Buy now
$255
Buy now
  • 20 coasters plus rack.

Coaster Promo 50

$50
Buy now
$125
Buy now
$850
Buy now
  • 50 coasters plus rack.

Coaster Promo 100

$95
Buy now
$215
Buy now
$1000
Buy now
  • 100 coasters plus 2 racks.

Rack Promo Front

$100
Buy now
$250
Buy now
$550
Buy now
  • 10 x 10 cm full color promo image, front of coaster rack.

Rack Promo Side

$85
Buy now
$200
Buy now
$450
Buy now
  • 10 x 10 cm full color promo image, side of coaster rack.

Rack ad placements at specific venues subject to availability.

Level

Quarter Rate

Annual Rate

What You Get

Omni

1 available

  • Rack Ad
  • Coaster Ad
  • Leaderboard Ad
  • Sponsors Tab Ad

Rack

4 available

  • Rack Ad
  • Coaster Ad
  • Sponsors Tab Ad

Coaster

7 available

  • Coaster Ad
  • Sponsors Tab Ad

Events

15 available

  • Sponsors Tab Ad

Rack sponsors get 1 Rack Ad at 1 venue.
Minimum run of 500 coasters distributed per quarter. 7 max logos per coaster.
Leaderboard ad is 728 x 90 px. Sponsors Tab ad is 500 px square. Actual display size may vary.

QR Codester

Local Promo with Recycled Cardboard Coasters

QR Codester is a promo resource for artists, musicians and small ventures to promote themselves at community hubs, with coasters made from recycled materials. This project aims to build a hyperlocal, sustainable, human-centric media model using circular economy principles.

We sell handmade coaster sets and racks that can be customized for your promo. We are also developing distribution points in Lisbon watering holes. To promote your venture on recycled coasters and coaster racks, check out the options below.